#CMOSummit
The Covid-19 pandemic has changed the face of marketing completely.
Brands today are increasingly looking at ways to connect with customers using a variety of digital channels. A huge shift to digital channels along with the huge need to create personalized experiences has completely transformed the way companies engage with customers.
Marketing today, is at an interesting crossroad, and CMOs are in the driver’s seat tasked with the responsibility of driving growth.
With digital being a core focus, CMOs are now looking forward to investing in technologies that will help them drive the next level of growth. Also, with customer experience being the key driver, the role of important technologies such as AI and Analytics will become even more important.
It is with this context, that Express Computer, has launched its inaugural CMO Summit, which will look at the ever increasing role of technology in the marketing function.
Express Computer is one of India’s most respected IT media brands and has been in publication for 29 years. We cover trends and developments in e-governance and enterprise technology in its entirety; including processors, storage, networking, wireless, business applications, cloud computing, analytics, green initiatives and insights that help companies make the most of their ICT investments.